First steps with INKSYSTEM
It is necessary to choose the concept which corresponds to your aims and prospects best. INKSYSTEM offers you several start concepts which you can improve after a while. Besides you can add relative directions in your Representative Office.
For example CISS-Sales is your main business activity. You can also open a photo-studio in the office which will promote you and attract new customers for CISS. As an option you could also produce plastic discount cards and receive additional profits in the framework of the Representative Office.
You should fill in the new partners application form. Our managers will contact you and deliver you all the details concerning timing, procedure. You will prepare everything necessary for the launch of INKSYSTEM® CISS-business (premises, furniture, finance, staff, etc.)
The only thing left is to complete trainings, to conclude an agreement and to start selling and earning!
Some good advice for how to open an INKSYSTEM Representative Office
It is always more effective to sell in the place with the maximum scope of potential customers. For example, near to computer shops or services-centres, in crowded streets, near radio markets or in business centres. To start you work you can rent some small area – from 6 square metres. It can be both a sublease e.g. in a computer shop and a separate office.
In order to arrange the office you will need a PC, a table, a showcase where CISS demonstration will be done, where ink and photographic paper will be displayed. Leave some space for advertising materials (a flag, posters), some space for CISS installation (e.g. a small table) and there should be a stock place for keeping printers with CISS and CISS (from 1.5 to 3 sq.m.)
You should take into consideration the ways to attract new customers when choosing the location. For example, if your office is situated in a crowdy street, than hanging a banner on the building front will be necessary (the banner is produced by INKSYSTEM company free of charge.) If you are aside from a busy street than it is necessary to choose an appropriate place for putting a pillar. The easier it is for people to learn about you the more potential customers you will get!
Customers should be informed that CISS are sold by you! That is why the first few months should be devoted to finding new customers. Due to the advertising by INKSYSTEM company a certain percent of clients will find you through the web site, some part of them will reach you through the printed advertisement from INKSYSTEM®. There will be your contact information (posters, name cards, etc.) But other ways to attract and get new customers are important too. You will learn about these ways during the training in section “Marketing”.
At the beginning one person will be enough to work with clients. Much attention should be paid to the choice of such an employee. It is vitally important for this employee to be technically competent, easy to understand and learn about CISS and the other product types by INKSYSTEM®. He/she should also be sociable, polite, should possess good communication skills to work with clients and should be ambitious enough to earn a higher salary. If a client does not like the service in your office he will not turn to you again. On the other hand, if the client appreciates not only the quality of the product but also the service he got from you, he is likely to become a constant customer (patron) and will necessarily give recommendations about you to his friends. This is the most efficient advertisement!
Who will be your customers of INKSYSTEM® products?
There is a printer in every second house, in many homes there are
inkjet printers. After installing CISS, printing becomes 20 times
cheaper, therefore people will automatically tell their acquaintances
about this device. Having a high quality product and powerful
advertising support, it will be easy to find new and retain old clients.
A person who bought CISS, will regularly revisit you for ink and photo
paper, thus increasing sales.
Photo studios. Those who earn income by printing photographs know what high quality and low investments are. Such photo studios consume a large amount of ink and photo paper and at the same time advertise CISS.
Technical support centres for office equipment repair, cartridge refilling stores. It is harder to cooperate with them, but it is more profitable-clients bring their printers and ask for assistance. Sales will be high with regard to CISS and all other products.
Computer shops. If you’re looking to quickly increase sales and receive a higher discount rate, it is possible to resell products to these shops with minimal price increase or even at the same price. Then it is faster to receive a 40% discount and increase profit from each product sold. This option is for the ambitious ones.
Private enterprise offices. Although laser printers are preferred for black and white printing, nevertheless, in most departments there are inkjet printers as well-your potential clients. It is possible to sign Agreements with them about technical support services and regularly supply them with ink and photo paper.
Protecting our partners’ interests
We do NOT provide any special conditions until our partner has demonstrated specific results with regard to selling our products in their region.
Every partner is protected from being dumped by new players because we carefully control retail prices for identical products for all our representatives in each country.